Experience
Some cool companies I’ve Worked For
Assistant Social Media Manager, Million Dollar Baby Co (July 2024 - Present)
Senior Social Media Coordinator, Million Dollar Baby Co (June 2022 - July 2024)
Manage the social accounts for Babyletto, DaVinci Baby, Namesake, and Nursery Works across Facebook,
Instagram, TikTok, and Pinterest
Led the launch of the Babyletto TikTok strategy which resulted in over 3M organic impressions in two months
Film and edit engaging short form video content for the Babyletto, DaVinci Baby, and Namesake IG/TikTok
accounts
Social Media Specialist, Lakeshore Learning Materials (July 2021 - June 2022)
Managing the scheduling and posting of social content across Facebook, Instagram, Twitter, Pinterest, and LinkedIn
Developing ideas for engaging content and managing the timelines of all social media projects
Analyzing campaign performance and adjusting content as needed based on predetermined KPIs
Responding in a timely manner to post comments and customer requests
Senior Marketing Specialist, WhiskerCloud (June 2021 - July 2021)
Social Media Support Coordinator, WhiskerCloud (June 2020 - May 2021)
Designed and scheduled custom social media content for approximately 200 veterinary hospital clients using platforms like Sprout Social
Monitored analytics for clients using Sprout Social and Facebook Business Manager
Provided daily social media support to clients to strategize ways to boost engagement, troubleshoot social media platform issues, and reputation management
Social Media/New Media Editorial Intern, Marvel Entertainment (September 2019 - March 2020)
Wrote and published original articles for Marvel.com
Assisted with research and content production across Facebook, Twitter, Instagram, Tumblr, and Pinterest
Pulled assets from comic issues and TV episodes and edited them to be used for posting across Instagram, Facebook, and Twitter
Researched influencers for possible partnership opportunities across multiple fields including gaming, lifestyle, parenting, and toys
Social Media Intern, The Metropolitan Museum of Art (September 2018 - May 2019)
Initiated and designed the weekly Met Museum Tuesday Trivia Instagram Story campaign which generated over 60k impressions
Independently worked with the Asian Art department and Watson Library to improve their post performance across Pinterest, Instagram, and Facebook
Assisted with creating a content plan for the #HaveWeMetYet? Instagram Story campaign, which was nominated for a Webby Award in 2019
Publicity Officer, McIntosh Activities Council (McAC), Barnard College (August 2017 - May 2018, and August 2019 - May 2020)
Served on the Executive Board alongside the President, Vice President, and Treasurer to oversee 80+ club members and the planning process for all McAC events
Directly managed the club’s Facebook and Instagram accounts
Designed and maintained the social media content calendar
Created weekly emails using Campaign Monitor that were sent to the entire student population to promote upcoming McAC events and updates
Photo Director, Hoot Magazine, Columbia University/Barnard College (November 2017 - May 2020)
Worked on a team of 10+ editors to produce two magazine issues a semester
Collaborated with contributing photographers through all stages of the photoshoot from brainstorming a pitch idea to the photo editing process
Oversaw photo editing for quality assurance and cohesion before the final print.
